Global Category Manager Trail Running (m/f/d)

Deine Aufgaben: 

• Adopt global LOWA brand and business strategy to the Trail Running category and develop global category strategy and plans which drive category market share, distribution and profitability
• Identify globally relevant Key Business Drivers (KBDs), design plans and KPIs to target and track commercial success
• Establish competitive pricing strategies to maximize product margin performance yet ensure affordability for target consumers
• Ensure accurate and in time forecasting
• Education of existing LOWA sales teams on seasonal offering (product, price, programs); support sell in on request
• Own the category business relationship with major accounts (t.b.c. with sales team).
• Identify and on-board new accounts specialized in the Trail Running category
• Collaborate with marketing team on effective category marketing strategies, communication channels and investments choices and event series
• Create effective product briefs for global brand and category partners which reflect critical consumer benefits; base briefings on consumer insight and fact-based market knowledge incl. competition

Dein Profil: 

• Bachelor or Masters degree in business relevant field – MBA preferred
• 3-5 years of work experience in branded consumer goods industry with a proven track record, preferably in the running/trail running related industry
• Kept up to date with digital commerce knowledge
• Has worked several years in senior sales function in a matrix environment
• Motivated self-starter with high energy level
• Was involved in building and implementing strategic plans
• Leadership and influencing skills and strong execution power
• Effective interpersonal skills; ability to work with multiple stakeholders
• Fluent in English and German, third language a plus
• Travel share 40% +

Wir bieten Dir: 

• Flat hierarchies in a cooperative working atmosphere with short decision paths
• Responsible and varied tasks with the opportunity for continuous further training
• Flexible working hours and hybrid work
• Very good social benefits and employee benefits such as a pension scheme, staff discount, job bike, canteen, meal allowances, fruit basket, annual employee events, corporate benefits, benefits-me