Privacy Policy

1. An overview of data protection

General Information

The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data is any data that can be used to personally identify you. For detailed information on data protection, please refer to our privacy policy listed below this text.

Data Collection on this Website

Who is responsible for data collection on this website?

Data processing on this website is carried out by the website operator. You can find their contact details in the section ‘Information on the responsible body’ in this privacy policy.

How do we collect your data?

Your data is collected, on the one hand, when you provide it to us. This may include, for example, nbsp;e.g. data you enter into a contact form.

Other data is collected automatically or with your consent when you visit the website via our IT systems. This is primarily technical data (e. g. internet browser, operating system or time of page visit). This data is collected automatically as soon as you enter this website.

What do we use your data for?

Some of the data is collected to ensure the website functions correctly. Other data may be used to analyse your user behaviour. Where contracts can be concluded or initiated via the website, the data transmitted is also processed for contractual offers, orders or other enquiries.

What rights do you have regarding your data?

You have the right at any time to obtain information, free of charge, about the origin, recipients and purpose of your stored personal data. You also have the right to request the rectification or erasure of this data. If you have given consent to data processing, you may withdraw this consent at any time with effect for the future. Furthermore, you have the right to request the restriction of the processing of your personal data under certain circumstances. Furthermore, you have the right to lodge a complaint with the competent supervisory authority.

You can contact us at any time regarding this or any other questions on the subject of data protection.

Analytics tools and third-party tools

When you visit this website, your browsing behaviour may be statistically analysed. This is primarily done using so-called analytics programmes.

You can find detailed information on these analytics programmes in the following privacy policy.

2. Hosting and Content Delivery Networks (CDN)

We host the content of our website with the following provider:

Amazon Web Services (AWS)

The provider is Amazon Web Services EMEA SARL, 38 Avenue John F. Kennedy, 1855 Luxembourg (hereinafter AWS).

When you visit our website, your personal data is processed on AWS’s servers. In doing so, personal data may also be transferred to AWS’s parent company in the USA. The data transfer to the USA is based on the EU Standard Contractual Clauses. You can find details here: https://aws.amazon.com/de/blogs/security/aws-gdpr-data-processing-addendum/.

For further information, please refer to the AWS Privacy Policy: https://aws.amazon.com/de/privacy/? nc1=f_pr.

The use of AWS is based on Article 6(1)(f) of the GDPR. We have a legitimate interest in ensuring our website is displayed as reliably as possible. Where consent has been sought, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDD DG, insofar as the consent covers the storage of cookies or access to information on the user’s device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent may be withdrawn at any time.

The company holds certification under the “EU-US Data Privacy Framework” (DPF) . The DPF is an agreement between the European Union and the USA designed to ensure compliance with European data protection standards when processing data in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this is available from the provider via the following link: https://www.dataprivacyframework.gov/participant/5776.

Data processing

We have entered into a data processing agreement (DPA) for the use of the above-mentioned service. This is a contract required under data protection law, which ensures that the service provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.

Google Cloud CDN

We use the Google Cloud CDN content delivery network. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google offers a globally distributed Content Delivery Network. Technically, this means that the transfer of information between your browser and our website is routed via Google’s network. This enables us to improve the global accessibility and performance of our website.

The use of Google Cloud CDN is based on our legitimate interest in providing our website as error-free and secure as possible (Art. 6(1)(f) GDPR).

Data transfers to the USA are based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://cloud.google.com/terms/eu-model-contract-clause.

Further information on Google Cloud CDN can be found here: https://cloud.google.com/cdn/docs/overview?hl=de.

The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the US designed to ensure compliance with European data protection standards when data is processed in the US. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this is available from the provider via the following link: https://www.dataprivacyframework.gov/participant/5780.

Data processing

We have concluded a data processing agreement (DPO) for the use of the aforementioned service. This is a contract required under data protection law, which ensures that the provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.

3. General information and mandatory details

Data protection

The operators of this website take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with statutory data protection regulations and this privacy policy.

When you use this website, various types of personal data are collected. Personal data is data that can be used to identify you personally. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this is done.

Please note that data transmission over the internet (e.g. when communicating by email) may be subject to security vulnerabilities. It is not possible to completely protect data from access by third parties.

Information on the data controller

The data controller for data processing on this website is:

LOWA Sportschu he GmbH
Hauptstr. 19
85305 Jetzendorf

Telephone: +49 8137 999 0
Email: info@lowa.com

The controller is the natural or legal person who, alone or jointly with others, determines the purposes and means of the processing of personal data (e.g. names, email addresses, etc.).

Retention period

Unless a more specific retention period is stated within this privacy policy, your personal data will remain with us until the purpose for data processing no longer applies. If you submit a valid request for erasure or withdraw your consent to data processing, your data will be deleted, provided we have no other legally for storing your personal data (e.g. retention periods under tax or commercial law); in the latter case, deletion will take place once these grounds no longer apply.

General information on the legal bases for data processing on this website

If you have consented to data processing, we process your personal data on the basis of Art. 6(1)(a) a of the GDPR or Article 9(2)(a) of the GDPR, provided that special categories of data are processed in accordance with Article 9(1) of the GDPR. In the event of explicit consent to the transfer of personal data to third countries, data processing is also carried out on the basis of Article 49(1)(a) of the GDPR. Where you have consented to the storage of cookies or to access to information on your device (e.g. e.g. via device fingerprinting), data processing is additionally carried out on the basis of Section 25(1) of the TDDDG. Consent may be withdrawn at any time. If your data is required for the performance of a contract or for the implementation of pre-contractual measures, we process your data on the basis of Article 6(1)(b) of the GDPR. Furthermore, we process your data insofar as this is fulfil a legal obligation on the basis of Article 6(1)(c) of the GDPR. Data processing may also take place on the basis of our legitimate interest pursuant to Article 6(1)(f) of the GDPR. Information on the relevant legal bases in each individual case is provided in the following sections of this privacy policy.

Data Protection Officer

We have appointed a Data Protection Officer.

Bernd Rodomski
Email: datenschutz@lowa.com

Note on data transfers to third countries that are not safe under data protection law and transfers to US companies that are not DPF-certified

Among other things, we use tools from companies based in third countries that do not offer adequate data protection, as well as US tools whose providers are not certified under the EU-US Data Privacy Framework (DPF). When these tools are active, your personal data may be transferred to these countries and processed there. We would like to point out that a level of data protection comparable to that in the EU cannot be guaranteed in third countries that are not considered safe for data protection purposes.

We would like to point out that, as a safe third country, the USA generally offers a level of data protection comparable to that of the EU. Data transfers to the USA are therefore permitted if the recipient holds certification under the “EU-US Data Privacy Framework” (DPF) or has appropriate additional safeguards in place. Information on transfers to third countries, including the data recipients, can be found in this privacy

Recipients of personal data

As part of our business activities, we work with various external parties. In some cases, this requires the transfer of personal data to these external parties. We only pass on personal data to external parties if this is necessary for the performance of a contract (e.g. to partners who dispatch purchased items), if we are legally obliged to do so (e.g. disclosure of data to tax authorities), if we have a legitimate interest in the disclosure pursuant to Article 6(1)(f) of the GDPR, or if another legal basis permits the disclosure of data. When using data processors, we only pass on our customers’ personal data on the basis of a valid contract for data processing. In the case of joint processing, a joint processing agreement is concluded.

Withdrawal of your consent to data processing

Many data processing operations are only possible with your explicit consent. You may withdraw any consent you have already given at any time. The lawfulness of the data processing carried out prior to the withdrawal remains unaffected

Right to object to data collection in specific cases and to direct marketing (Art. 21 GDPR)

IF DATA PROCESSING IS BASED ON ART. 6(1)(e) OR (f) OF THE GDPR, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. YOU CAN FIND THE RELEVANT LEGAL BASIS ON WHICH PROCESSING IS BASED IN THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR PERSONAL DATA, UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, RIGHTS AND FREEDOMS OR THE PROCESSING IS NECESSARY FOR THE ESTABLISHMENT, EXERCISE OR DEFENCE OF LEGAL CLAIMS (OBJECTION UNDER ART. 21(1) GDPR).

IF YOUR PERSONAL DATA IS PROCESSED FOR THE PURPOSE OF DIRECT MARKETING , YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSES OF SUCH MARKETING; THIS ALSO APPLIES TO PROFILING INSOFAR AS IT IS RELATED TO SUCH DIRECT MARKETING. IF YOU OBJECT, YOUR PERSONAL DATA WILL NO LONGER BE USED FOR THE PURPOSES OF DIRECT MARKETING (OBJECTION PURSUANT TO ART. 21(2) GDPR).

Right to lodge a complaint with the competent supervisory authority

In the event of infringements of the GDPR, data subjects have the right to lodge a complaint with a supervisory authority, in particular in the Member State of their habitual residence, their place of work or the place of the alleged infringement. This right to lodge a complaint is without prejudice to any other administrative or judicial remedies.

Right to data portability

You have the right to have data that we process automatically on the basis of your consent or in fulfilment of a contract provided to you or to a third party in a commonly used, machine-readable format. If you request the direct transfer of the data to another controller, this will only take place to the extent that it is technically feasible.

Access, rectification and erasure

In accordance with the applicable legal provisions, you have the right at any time to obtain, free of charge, information about your stored personal data, its origin and recipients, and the purpose of the data processing, and, where applicable, a right to rectify or erase this data. You may contact us at any time regarding this or any other questions on the subject of personal data .

Right to restriction of processing

You have the right to request the restriction of the processing of your personal data. You may contact us at any time regarding this. The right to restriction of processing applies in the following cases:

If you dispute the accuracy of your personal data stored by us, we generally require time to verify this. For the duration of the verification, you have the right to request the restriction of the processing of your personal data.
If the processing of your personal data was/is unlawful, you may request the restriction of data processing instead of erasure.
If we no longer require your personal data, but you require it to exercise, defend or assert legal claims, you have the right to request the restriction of the processing of your personal data instead of erasure.
If you have lodged an objection under Article 21(1) of the GDPR, a balancing of interests between yours and ours must be carried out. Until it is determined whose interests prevail, you have the right to request the restriction of the processing of your personal data.

If you have restricted the processing of your personal data, this data – apart from its storage – may only be processed with your consent or for the establishment, exercise or defence of legal claims or for the protection of the rights of another natural or legal person or for reasons of an important public interest of the European Union or a Member State.

SSL or TLS encryption

For security reasons and to protect the transmission of confidential content, such as orders or enquiries that you send to us as the website operator, this site uses SSL or TLS encryption. You can recognise an encrypted connection by the fact that the address bar of the browser changes from “http://” to “https://” and by the padlock symbol in your browser bar.

If SSL or TLS encryption is enabled, the data you transmit to us cannot be read by third parties.

Encrypted payment transactions on this website

If, following the conclusion of a contract involving payment, there is an obligation to provide us with your payment details (e.g. account number for direct debit authorisation), these details are required for payment processing.

Payment transactions using standard payment methods (Visa/MasterCard, direct debit ) takes place exclusively via an encrypted SSL or TLS connection. You can recognise an encrypted connection by the fact that the address bar of your browser changes from “http://” to “https://” and by the padlock in your browser bar.

With encrypted communication, the payment details you send to us cannot be read by third parties.

Objection to promotional emails

The use of contact details published in accordance with the legal notice requirement for the purpose of sending unsolicited advertising and informational is hereby objected to. The operators of the website expressly reserve the right to take legal action in the event of unsolicited sending of advertising information, for example via spam emails.

4. Data collection on this website

Cookies

Our website uses so-called “cookies”. Cookies are small data packets and do not cause any damage to your device. They are stored on your device either temporarily for the duration of a session (session cookies) or permanently (permanent cookies) on your device. Session cookies are automatically deleted at the end of your visit. Permanent cookies remain stored on your device until you delete them yourself or your web browser deletes them automatically.

Cookies may originate from us (first-party cookies) or from third-party companies (so-called third-party cookies). Third-party cookies enable the integration of certain third-party services within websites (e.g. cookies for processing payment services).

Cookies have various functions. Many cookies are technically necessary, as certain website functions would not work without them (e.g. the shopping basket function or the display of videos). Other cookies may be used to analyse user behaviour or for advertising purposes.

Cookies that are required to carry out the electronic communication process, to provide specific functions you have requested (e.g. the shopping basket function) or to optimise the website (e.g. B. cookies for measuring website traffic) are stored on the basis of Article 6(1)(f) of the GDPR, unless another legal basis is specified. The website operator has a legitimate interest in storing necessary cookies to ensure the technically error-free and optimised provision of its services. Where consent has been sought for the storage of cookies and comparable recognition , processing takes place exclusively on the basis of this consent (Article 6(1)(a) GDPR and Section 25(1) TDDDG); consent may be withdrawn at any time.

You can configure your browser to be notified when cookies are set and to allow cookies only on a case-by-case basis, to exclude the acceptance of cookies in specific cases or generally, and to enable the automatic deletion of cookies when you close your browser. If you disable cookies, the functionality of this website may be restricted.

You can find out which cookies and services are used on this website in this privacy policy.

Consent with Usercentrics

This website uses Usercentrics’ consent technology to obtain your consent to the storage of certain cookies on your device or to the use of certain technologies, and to document this in accordance with data protection regulations. The provider of this technology is Usercentrics GmbH, Sendlinger Straße 7, 80331 Munich, Website: https://usercentrics.com/de/ (hereinafter “Usercentrics”).

When you visit our website, the following personal data is transmitted to Usercentrics:

Your consent(s) or the withdrawal of your consent(s)
Your IP address
Information about your browser
Information about your device
Time of your visit to the website
Geolocation

Furthermore, Usercentrics stores a cookie in your browser to be able to associate the consents you have given or their withdrawal with you. The data collected in this way is stored until you request us to delete it, the Usercentrics cookie yourself, or the purpose for data storage no longer applies. Mandatory statutory retention obligations remain unaffected.

Usercentrics is used to obtain the legally required consents for the use of certain technologies. The legal basis for this is Article 6(1)(c) of the GDPR.

Data processing

We have concluded a data processing agreement (DPA) for the use of the aforementioned service. This is a contract required under data protection law, which ensures that the service provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.

Server log files

The website provider automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

Browser type and browser version
Operating system used
Referrer URL
Hostname of the accessing computer
Time of the server request
IP address

This data is not merged with other data sources.

The collection of this data is based on Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimisation of its website – for this purpose, the server log files must be collected.

Contact form

If you send us enquiries via the contact form, your details from the enquiry form, including the contact details you provided there, will be stored by us for the purpose of processing the enquiry and in the event of follow-up questions. We will not pass on this data without your consent.

The processing of this data is based on Art. 6( 1(b) of the GDPR, provided your enquiry relates to the performance of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, processing is based on our legitimate interest in the effective handling of enquiries addressed to us (Art. 6(1)(f) of the GDPR) or on your consent (Art. 6(1)(a) GDPR) provided this has been requested; consent may be withdrawn at any time.

The data you enter in the contact form will remain with us until you request its deletion, withdraw your consent to its storage, or the purpose for storing the data ceases to apply (e.g. e.g. once your enquiry has been processed). Mandatory legal provisions – in particular retention periods – remain unaffected.

Enquiry by email or telephone

If you contact us by email, telephone or fax, your enquiry, including all personal data contained therein (name, enquiry) will be stored and processed by us for the purpose of handling your enquiry. We will not pass on this data without your consent.

The processing of this data is based on Article 6(1)(b) 1(b) of the GDPR, provided that your enquiry relates to the performance of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, processing is based on our legitimate interest in the effective handling of enquiries addressed to us (Art. 6(1)(f) of the GDPR) or on your consent (Art. 6(1)(a) of the GDPR) provided this has been requested; consent may be withdrawn at any time.

The data you send to us via contact enquiries will remain with us until you request its deletion, withdraw your consent to its storage, or the purpose for storing the data no longer applies (e.g. once your enquiry has been fully processed). Mandatory legal provisions – in particular statutory retention periods – remain unaffected.

Microsoft Bookings

On our website, you have the option to book appointments with us. We use Microsoft Bookings for appointment booking. The provider is Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland, https://learn.microsoft.com/de-de/microsoft-365/bookings/?view=o365-worldwide.

To book an appointment, please enter the requested details and your preferred date in the form provided. The data you enter will be used for the planning, execution and, where applicable, follow-up of the appointment. The appointment data is stored for us on Microsoft Bookings’ servers; you can view their privacy policy here: https://privacy.microsoft.com/de-de/privacystatement.

The data you enter will remain with us until you request its deletion, withdraw your consent to its storage, or the purpose for storing the data no longer applies. Mandatory legal provisions – in particular retention periods – remain unaffected.

The legal basis for data processing is Art. 6( 1(f) of the GDPR. The website operator has a legitimate interest in making it as straightforward as possible for prospective customers and clients to book appointments. Where consent has been sought, processing takes place exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, insofar as the consent covers the storage of cookies or access to information on the user’s device (e.g. for device fingerprinting) within the meaning of the TDDDG. Consent may be withdrawn at any time.

Data transfers to the USA are based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://learn.microsoft.com/de-de/compliance/regulatory/offering-eu-model-clauses.

The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the US designed to ensure compliance with European data protection standards when data is processed in the US. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this is available from the provider via the following link : https://www.dataprivacyframework.gov/participant/6474.

Hubspot CRM

We use Hubspot CRM on this website. The provider is Hubspot Inc., 25 Street, Cambridge, MA 02141, USA (hereinafter Hubspot CRM).

Hubspot CRM enables us us, amongst other things, to manage existing and potential customers as well as customer contacts. With the help of Hubspot CRM, we are able to record, sort and analyse customer interactions via email, social media or telephone across various channels. The personal data collected in this way can be evaluated and used for communication with potential customers or for marketing activities (e.g. e.g. newsletter mailings). With HubSpot CRM, we are also able to record and analyse the user behaviour of our contacts on our website.

The use of HubSpot CRM is based on Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in ensuring customer management and customer communication are as efficient as possible. Where relevant consent has been obtained, processing takes place exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, insofar as the consent covers the storage of cookies or access to information on the user’s device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent may be withdrawn at any time.

For details, please refer to HubSpot’s privacy policy: https://legal.hubspot.com/de/privacy-policy.

Data transfers to the USA are based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https:// www.hubspot.de/data-privacy/privacy-shield.

The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA designed to ensure compliance with European data protection standards when data is processed in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this is available from the provider via the following link: https://www.dataprivacyframework.gov/participant/5812.

Data processing

We have entered into a data processing agreement (DPA) for the use of the above-mentioned service. This is a contract required under data protection law, which ensures that the provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.

Registration on this website

You can register on this website to use additional features on the site. We use the data entered for this purpose solely for the purpose of using the respective offer or service for which you have registered. The mandatory information requested during registration must be provided in full. Otherwise, we will reject the registration.

For important changes, such as to the scope of the offer or technically necessary changes, we use the email address provided during registration to inform you of these changes.

The data entered during registration is processed for the purpose of fulfilling the user relationship established by the registration and, where applicable, to initiate further contracts (Art. 6(1)(b) GDPR).

We store the data collected during registration for as long as you remain registered on this website and will subsequently be deleted. Statutory retention periods remain unaffected.

5. Social media

Facebook

Elements of the Facebook social network are integrated into this website. The provider of this service is Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland. However, according to Facebook, the data collected is also transferred to the USA and other third countries.

An overview of the Facebook social media elements can be found here: https://developers.facebook.com/docs/plugins/?locale=de_DE.

When the social media element is active, a direct connection is established between your device and the Facebook server. Facebook thereby receives the information that you have visited this website using your IP address. If you click the Facebook “Like” button whilst logged into your Facebook account, you can link the content of this website to your Facebook profile. This allows Facebook to associate your visit to this website with your user account. Please note that, as the provider of these pages, we have no knowledge of the content of the data transmitted or how it is used by Facebook. Further information on this can be found in Facebook’s privacy policy at: https://de-de.facebook.com/privacy/explanation.

Use of this service is based on your consent in accordance with Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. Consent may be withdrawn at any time.

Insofar as personal data is collected on our website using the tool described here and forwarded to Facebook, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, are jointly responsible for this data processing (Article 26 of the GDPR). This joint responsibility is limited exclusively to the collection of the data and its transfer to Facebook. The processing carried out by Facebook following the transfer is not part of the joint responsibility. The obligations incumbent upon us jointly have been set out in a joint processing agreement. The text of the agreement can be found at: https://www. facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing data protection information when using the Facebook tool and for ensuring the tool is implemented on our website in a manner that complies with data protection law. Facebook is responsible for the data security of Facebook products. You may exercise your data subject rights (e.g. requests for information) regarding the data processed by Facebook directly with Facebook. If you exercise your data subject rights with us, we are obliged to forward these to Facebook.

Data transfers to the USA are based on the EU Commission’s Standard Contractual Clauses. Details can be found here:& nbsp;https://www.facebook.com/legal/EU_data_transfer_addendum, https://de-de.facebook.com/help/566994660333381 and https://www.facebook.com/policy.php.

The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA designed to ensure compliance with European data protection standards when processing data in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this is available from the provider via the following link: https://www.dataprivacyframework. gov/participant/4452.

Instagram

Functions of the Instagram service are integrated into this website. These functions are provided by Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland.

When the social media element is active, a direct connection is established between your device and the Instagram server. This provides Instagram with information that you have visited this website.

If you are logged into your Instagram account, clicking the Instagram button allows you to link the content of this website to your Instagram profile. This allows Instagram to associate your visit to this website with your user account. Please note that, as the provider of these pages, we have no knowledge of the content of the data transmitted or its use by Instagram.

The use of this service is based on your consent in accordance with Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent may be withdrawn at any time.

Insofar as personal data is collected on our website using the tool described here and forwarded to Facebook or Instagram, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, are jointly responsible for this data processing (Article 26 GDPR). This joint responsibility is limited exclusively to the collection of the data and its transfer to Facebook or Instagram. The processing carried out by Facebook or Instagram following the transfer is not part of the joint responsibility. The obligations incumbent upon us jointly have been set out in a joint processing agreement. The text of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. Under this agreement, we are responsible for providing data protection information when using the Facebook or Instagram tools and for ensuring the data protection-compliant implementation of the tools on our website. Facebook is responsible for the data security of Facebook or Instagram products. You can exercise your data subject rights (e.g. requests for information) regarding the data processed by Facebook or Instagram directly with Facebook. If you exercise your data subject rights with us, we are obliged to forward these to Facebook.

Data transfers to the USA are based on the EU Commission’s Standard Contractual Clauses. You can find details here: https://www.facebook.com/legal/EU_data_transfer_addendum, https:/ /privacycenter.instagram.com/policy/ and https://de-de.facebook.com/help/566994660333381.

Further information on this can be found in Instagram’s privacy policy: https: //privacycenter.instagram.com/policy/.

LinkedIn

This website uses elements of the LinkedIn network. The provider is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.

Every time you access a page on this website that contains elements from LinkedIn, a connection is established with LinkedIn’s servers. LinkedIn is informed that you have visited this website using your IP address. If you click on the “Recommend” button ” and are logged into your LinkedIn account, LinkedIn is able to associate your visit to this website with you and your user account. Please note that, as the provider of these pages, we have no knowledge of the content of the data transmitted or its use by LinkedIn.

Use of this service is based on your consent in accordance with Art. 6( 1(a) of the GDPR and Section 25(1) of the TDDDG. Consent may be withdrawn at any time.

Data transfer to the USA is based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://www.linkedin.com/help/linkedin/answer/a1343190/datenubertragung-aus-der-eu-dem-ewr-und-der-schweiz?lang=de

Further information on this can be found in LinkedIn’s privacy policy at: https://www.linkedin.com/legal/privacy-policy.

The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA designed to ensure compliance with European data protection standards when processing data in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this is available from the provider via the following link: https://www.dataprivacyframework.gov/participant/5448.

Pinterest

On this website, we use elements of the social network Pinterest, which is operated by Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland.

When you visit a page containing such an element, your browser establishes a direct connection to Pinterest’s servers. This social media element transmits log data to Pinterest’s server in the USA. This log data may include your IP address, the addresses of the websites you have visited that also contain Pinterest features, the type and settings of your browser, the date and time of the request, your use of Pinterest, and cookies.

Use of this service is based on your consent in accordance with Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. Consent may be withdrawn at any time.

Further information on the purpose, scope and further processing and use of the data by Pinterest, as well as your rights in this regard and options for protecting your privacy, can be found in Pinterest’s privacy policy: https://policy.pinterest.com/de/privacy-policy.

6. Analytics tools and advertising

Google Tag Manager

We use Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Google Tag Manager is a tool that enables us to integrate tracking or statistics tools and other technologies into our website. Google Tag Manager itself does not create user profiles, store cookies or carry out independent analyses. It serves solely to manage and deploy the tools integrated via it. However, Google Tag Manager records your IP address, which may also be transferred to Google’s parent company in the United States.

The use of Google Tag Manager is based on Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in the quick and straightforward integration and management of various tools on its website. Where consent has been obtained , processing takes place exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, insofar as the consent covers the storage of cookies or access to information on the user’s device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent may be withdrawn at any time.

The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA designed to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this is available from the provider via the following link:& nbsp;https://www.dataprivacyframework.gov/participant/5780.

Google Analytics

This website uses features of the web analytics service Google Analytics. The provider is Google Ireland Limited ( “Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics enables the website operator to analyse the behaviour of website visitors. In doing so, the website operator receives various usage data, such as page views, time spent on the site, operating systems used and the user’s origin. This data is aggregated into a user ID and assigned to the website visitor’s respective device.

Furthermore, Google Analytics allows us to record, amongst other things, your mouse and scroll movements and clicks. Google Analytics also uses various modelling approaches to supplement the aggregated data sets and employs machine learning technologies in data analysis.

Google Analytics uses technologies that enable user recognition for the purpose of analysing user behaviour (e.g. cookies or device fingerprinting). The information collected by Google regarding the use of this website is generally transmitted to a Google server in the USA and stored there.

The use of this service is based on your consent in accordance with Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent may be withdrawn at any time.

Data transfer to the USA is based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/.

The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the US designed to ensure compliance with European data protection standards when processing data in the US. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this is available from the provider via the following link: https://www.dataprivacyframework.gov/participant/5780.

IP anonymisation

Google Analytics IP anonymisation is enabled. This means that your IP address will be truncated by Google within Member States of the European Union or in other signatory states to the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases will the full IP address is transmitted to a Google server in the USA and truncated there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services relating to website and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics is not combined with other data held by Google .

Browser plugin

You can prevent the collection and processing of your data by Google by downloading and installing the browser plugin available via the following link: https:/ /tools.google.com/dlpage/gaoptout?hl=de.

Further information on how Google Analytics handles user data can be found in Google’s privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.

Google Signals

We use Google Signals. When you visit our website, Google Analytics collects, amongst other things, your location, search history and YouTube history, as well as demographic data (visitor data) . This data may be used for personalised advertising via Google Signals. If you have a Google account, the visitor data from Google Signals will be linked to your Google account and used for personalised advertising. The data is also used to compile anonymised statistics on our users’ behaviour.

Data processing on behalf of a client

We have entered into a data processing agreement with Google and fully comply with the strict requirements of the German data protection authorities when using Google Analytics.

Google Analytics E-commerce Tracking

This website uses the “E-commerce Tracking” feature of Google Analytics. With the help of E-commerce Measurement, the website operator can analyse the purchasing behaviour of website visitors to improve their online marketing campaigns. This involves the collection of information such as orders placed, average order values, delivery costs and the time taken from viewing a product to purchasing it. This data may be aggregated by Google under a transaction ID assigned to the respective user or their device.

Google Ads

The website operator uses Google Ads. Google Ads is an online advertising programme provided by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Ads enables us to display advertisements in the Google search engine or on third-party websites when the user enters specific search terms into Google (keyword targeting). Furthermore, targeted advertisements can be displayed based on user data available to Google (e.g. location data and interests) (audience targeting). As the website operator, we can evaluate this data quantitatively by, for example, analysing which search terms led to the display of our advertisements and how many advertisements resulted in corresponding clicks.

The use of this service is based on your consent in accordance with Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. You may withdraw your consent at any time.

Data transfers to the USA are based on the EU Commission’s Standard Contractual Clauses. You can find details here: https://policies.google.com/privacy/frameworks and https://business.safety.google/controllerterms/.

The company is certified under the “EU -US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the US designed to ensure compliance with European data protection standards when data is processed in the US. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this is available from the provider via the following link: https:// www.dataprivacyframework.gov/participant/5780.

Google Ads Remarketing

This website uses the functions of Google Ads Remarketing. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

With Google Ads Remarketing, we can assign individuals who have interacted with our online offering to specific target groups, so that we can subsequently display interest-based advertising to them on the Google advertising network (remarketing or retargeting).

Furthermore, the advertising target groups created using Google Ads Remarketing can be linked to Google’s cross-device functions. In this way, interest-based, personalised advertising messages that have been tailored to you based on your previous usage and browsing behaviour on one device (e.g. mobile phone) can also be displayed on another of your devices (e.g. B. tablet or PC).

If you have a Google account, you can opt out of personalised advertising via the following link: https://adssettings.google. com/anonymous?hl=en.

Use of this service is based on your consent in accordance with Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. You may withdraw your consent at any time.

Further information and the data protection provisions can be found in Google’s privacy policy at:& nbsp;https://policies.google.com/technologies/ads?hl=de.

The company is certified under the “EU-US Data Privacy Framework” (DPF) . The DPF is an agreement between the European Union and the USA designed to ensure compliance with European data protection standards when processing data in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this is available from the provider via the following link: https://www.dataprivacyframework.gov/participant/5780.

Audience targeting with customer matching

For target group formation, we use, amongst other things, the customer matching feature of Google Ads Remarketing. In doing so, we transfer certain customer data (e.g. email addresses) from our customer lists to Google. If the customers in question are Google users and are logged into their Google account, relevant advertising messages will be displayed to them within the Google network (e.g. on YouTube, Gmail or in the search engine).

Google Conversion Tracking

This website uses Google Conversion Tracking. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

With the help of Google Conversion Tracking, Google and we can determine whether the user has performed certain actions. For example, we can analyse which buttons on our website are clicked and how often, and which products are viewed or purchased particularly frequently. This information is used to compile conversion statistics. We are informed of the total number of users who have clicked on our adverts and the actions they have taken. We do not receive any information that would allow us to personally identify the user. Google itself uses cookies or similar recognition technologies for identification purposes.

The use of this service is based on your consent in accordance with Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. Consent may be withdrawn at any time.

You can find more information about Google Conversion Tracking in Google’s privacy policy: https://policies.google.com/privacy? hl=de.

The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA designed to ensure compliance with European data protection standards when processing data in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this is available from the provider via the following link: https://www.dataprivacyframework.gov/participant/5780.

Meta Pixel (formerly Facebook Pixel)

This website uses Meta’s visitor action pixel for conversion tracking. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Meta, the data collected is also transferred to the USA and other third countries.

This allows the behaviour of website visitors to be tracked after they have been redirected to the provider’s website by clicking on a Meta advertisement. This enables the effectiveness of Meta advertisements to be evaluated for statistical and market research purposes and future advertising measures to be optimised.

The data collected is anonymous to us as the operator of this website; we cannot draw any conclusions about the identity of users. However, the data is stored and processed by Meta, enabling a link to the respective user profile on Facebook or Instagram, and Meta may use the data for its own advertising purposes, in accordance with the Meta Data Use Policy (https://de-de.facebook.com/about/privacy/ ). This enables Meta to display advertisements on Facebook or Instagram pages and other advertising channels. As the website operator, we have no influence over this use of the data.

The use of this service is based on your consent in accordance with Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. Consent may be withdrawn at any time.

We use the extended matching function within the Meta Pixel.

Extended matching enables us to link various types of data (e.g. place of residence, county, postcode, hashed email addresses, names, gender, date of birth or telephone number) of our customers and prospects, which we collect via our website, to Meta. This enables us to tailor our advertising campaigns on Facebook and Instagram even more precisely to people who are interested in our offers. Furthermore, extended matching improves the attribution of website conversions and expands Custom Audiences.

Insofar as personal data is collected on our website and forwarded to Meta using the tool described here, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). This joint responsibility is limited exclusively to the collection of the data and its transfer to Meta. The processing carried out by Meta following the transfer is not part of the joint responsibility. The obligations incumbent upon us jointly have been set out in a joint processing agreement. The text of the agreement can be found at: https://www.facebook.com/legal/ controller_addendum. Under this agreement, we are responsible for providing data protection information when using the Meta tool and for ensuring the tool is implemented on our website in a manner that complies with data protection law. Meta is responsible for the data security of Meta products. Data subject rights (e.g. requests for information) regarding data processed by Facebook or Instagram, you may exercise these rights directly with Meta. If you exercise your data subject rights with us, we are obliged to forward these to Meta.

Data transfers to the USA are based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381.

You can find further information on the protection of your privacy in Meta’s privacy policy: https://de-de.facebook.com/about/privacy/.

You can also disable the remarketing feature “Custom Audiences” in the ad settings section at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen . To do this, you must be logged in to Facebook.

If you do not have a Facebook or Instagram account, you can disable usage-based advertising from Meta on the European Interactive Digital Advertising Alliance website: http://www.youronlinechoices.com/de/ preference-management/.

Meta Conversion API

We have integrated the Meta Conversion API into this website. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Meta, the data collected is also transferred to the USA and other third countries.

The Meta Conversion API enables us to track website visitors’ interactions with our website and share this data with Meta in order to improve advertising performance on Facebook and Instagram.

In particular, the time of the visit, the webpage visited, your IP address and your user agent, as well as any other specific data (e.g. products purchased, value of the shopping basket and currency) are collected. A complete overview of the data that can be collected can be found here: https://developers.facebook.com/docs/marketing-api/conversions-api/parameters.

The use of this service is based on your consent in accordance with Art. 6( 1(a) of the GDPR and Section 25(1) of the TDDDG. Consent may be withdrawn at any time.

Insofar as personal data is collected on our website using the tool described here and forwarded to Meta, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, are jointly responsible for this data processing (Article 26 of the GDPR). This joint responsibility is limited exclusively to the collection of the data and its transfer to Meta. The processing carried out by Meta following the transfer is not part of the joint responsibility. The obligations incumbent upon us jointly have been set out in a joint processing agreement. The text of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. Under this agreement, we are responsible for providing data protection information when using the Meta tool and for ensuring the tool is implemented on our website in a manner that complies with data protection law. Meta is responsible for the data security of Meta products. Data subjects’ rights (e.g. requests for information) regarding data processed by Facebook or Instagram can be exercised directly with Meta. If you exercise your data subject rights with us, we are obliged to forward these to Meta.

Data transfers to the USA are based on the EU Commission’s Standard Contractual Clauses. You can find details here: https://www.facebook.com/legal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381.

You can find further information on the protection of your privacy in Meta’s privacy policy: https://de-de.facebook.com/about/privacy/.

You can also disable the “Custom Audiences” remarketing feature in the ad settings section at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. To do this, you must be logged in to Facebook.

Data processing

We have entered into a data processing agreement (DPA) for the use of the aforementioned service. This is a contract required under data protection law, which ensures that the service provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.

Meta Custom Audiences

We use Meta Custom Audiences. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland.

When you visit our websites and apps or use our websites and apps, make use of our free or paid services, transmit data to us or interact with our company’s Facebook or Instagram content, we collect your personal data in the process. If you give us your consent to use Meta Custom Audiences, we will transmit this data to Meta, enabling Meta to display relevant advertising to you. Furthermore, your data can be used to define target groups (Lookalike Audiences).

Meta processes this data as our data processor. Further details can be found in Meta’s Terms of Service: https://www.facebook.com/legal/terms/customaudience.

Use of this service is based on your consent in accordance with Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. Consent may be withdrawn at any time.

Data transfers to the USA are based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://www.facebook.com/legal/terms/customaudience and https://www.facebook.com/legal/terms/dataprocessing.

AWIN Affiliate Programme

Participation in the AWIN Affiliate Programme
We participate in the affiliate programme of AWIN AG, Eichhornstraße 3, 10785 Berlin, Germany . This programme is used to integrate advertisements and links on our website, through which we receive commissions for sales or leads generated.

As part of affiliate tracking, AWIN processes the following data:

Affiliate ID and click ID (for assigning the click)
Time of the click
Device information (e.g. operating system, browser)
Transaction data (e.g. order number, value of goods)

This data is required to enable the correct attribution of sales and the settlement of commissions within the affiliate network.

AWIN uses cookies or similar technologies (e.g. tracking pixels) to collect the information mentioned above.

Storage period: AWIN cookies generally have a duration of up to 30 days.
Type: These are third-party cookies.

These are only used after you have given your explicit consent via our consent management tool. Without your consent, no AWIN tracking is activated and no cookies are set.

Processing is carried out on the basis of your consent in accordance with:

Art. 6(1)(a) GDPR
Section 25(1) TDDDG (for the use of cookies or similar technologies)

Your consent is voluntary and may be withdrawn at any time via our consent tool or your browser’s cookie settings.

Data transfer and security

Hosting: AWIN operates its systems within the EU, primarily in Germany and other European data centres.
Security measures:
- ISO 27001 certification
- Encryption during transmission and storage
- Firewalls and anti-malware protection
Data transfer outside the EEA: In exceptional cases, AWIN may transfer data outside the European Economic Area. In such cases, the EU Standard Contractual Clauses and additional security measures (e.g. encryption) are used to ensure an adequate level of data protection.

Both we and AWIN AG are responsible for processing data in the context of affiliate tracking. The agreement on joint responsibility pursuant to Article 26 of the GDPR can be found here: https://www.awin.com/de/rechtliches/dvv

Your rights:

Access to stored data (Art. 15 GDPR)
Rectification of inaccurate data (Art. 16 GDPR)
Erasure (Art. 17 GDPR)
Restriction of processing (Art. 18 GDPR)
Data portability (Art. 20 GDPR)
Withdrawal of your consent (Art. 7(3) GDPR)
Right to lodge a complaint with a data protection supervisory authority (Art. 77 GDPR)
- Bavarian State Office for Data Protection Supervision (BayLDA)
- Promenade 27
- 91522 Ansbach
- Germany
- Telephone: +49 (0)981 53 1300
- Email: poststelle@lda.bayern.de
- Website: https://www.lda.bayern.de

Further information on data processing by AWIN can be found in AWIN’s privacy policy: https://www.awin.com/de/datenschutzerklaerung

7. Newsletter

Newsletter data

If you wish to subscribe to the newsletter offered on the website, we require your email address and information that allows us to verify that you are the owner of the email address provided and that you consent to receiving the newsletter. No further data is collected, or only on a voluntary basis. We is used exclusively for sending the requested information and is not passed on to third parties.

The processing of data entered in the newsletter registration form is carried out exclusively on the basis of your consent (Art. 6(1)(a) GDPR). You may withdraw your consent to the storage of your data and email address, as well as to their use for sending the newsletter, at any time, for example via the “Unsubscribe” link in the newsletter. The lawfulness of any data processing operations that have already taken place remains unaffected by this withdrawal.

The data you have provided to us for the purpose of receiving the newsletter will be stored by us or the newsletter service provider until you unsubscribe from the newsletter, and will be deleted from the newsletter distribution list after you unsubscribe or once the purpose for which it was collected no longer applies. We reserve the right to delete or block email addresses from our newsletter distribution list at our own discretion within the scope of our legitimate interest pursuant to Art. 6(1)(f) of the GDPR.

Data stored by us for other purposes remain unaffected by this.

After you unsubscribe from the newsletter distribution list, your email address may be stored by us or the newsletter service provider on a blacklist, if this is necessary to prevent future mailings. The data from the blacklist will only be used for this purpose and will not be combined with other data. This serves both your interests and our interest in complying with legal requirements when sending newsletters (legitimate interest within the meaning of Article 6(1)(f) of the GDPR) . There is no time limit on storage in the blacklist. You may object to this storage provided that your interests outweigh our legitimate interest.

8. Plugins and Tools

YouTube with enhanced data protection

This website embeds videos from the YouTube website. The website is operated by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

When you visit one of these websites on which YouTube is embedded, a connection is established with YouTube’s servers. In doing so, the YouTube server is informed which of our pages you have visited. If you are logged into your YouTube account, you allow YouTube to link your browsing behaviour directly to your personal profile. You can prevent this by logging out of your YouTube account.

We use YouTube in enhanced privacy mode. According to YouTube, videos played in enhanced privacy mode are not used to personalise your browsing experience on YouTube. Advertisements displayed in enhanced privacy mode are also not personalised. No cookies are set in enhanced privacy mode. Instead, however, so-called local storage elements are stored in the user’s browser; these contain personal data in a similar way to cookies and can be used for recognition purposes. Details on enhanced privacy mode can be found here: https://support.google.com/youtube/answer/171780.

Where applicable, further data processing operations may be triggered after a YouTube video is activated, over which we have no control.

The use of YouTube is in the interest of presenting our online services in an appealing manner. This constitutes a legitimate interest within the meaning of Article 6(1)(f) of the GDPR. Where consent has been sought, processing takes place exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, insofar as consent covers the storage of cookies or access to information on the user’s device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent may be withdrawn at any time.

Further information on data protection at YouTube can be found in their privacy policy at: https://policies.google.com/privacy?hl=de.

The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA which is intended to ensure compliance with European data protection standards when processing data in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this is available from the provider via the following link: https://www.dataprivacyframework.gov/participant/5780.

Vimeo

This website uses plugins from the video portal Vimeo. The provider is Vimeo Inc., 555 West 18th Street, New York, New York 10011, USA.

When you visit one of our pages featuring a Vimeo video, a connection is established with Vimeo’s servers. In doing so, the Vimeo server is informed which of our pages you have visited. Vimeo also obtains your IP address. This applies even if you are not logged in to Vimeo or do not have a Vimeo account. The information collected by Vimeo is transmitted to the Vimeo server in the USA.

If you are logged in to your Vimeo account, you allow Vimeo to link your browsing behaviour directly to your personal profile. You can prevent this by logging out of your Vimeo account.

Vimeo uses cookies or similar recognition technologies (e.g. device fingerprinting) to recognise website visitors.

The use of Vimeo is in the interest of presenting our online services in an appealing manner. This constitutes a legitimate interest within the meaning of Article 6(1)(f) of the GDPR. Where consent has been sought, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, insofar as the consent covers the storage of cookies or access to information on the user’s device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent may be withdrawn at any time. p>

Data transfers to the USA are based on the EU Commission’s Standard Contractual Clauses and, according to Vimeo, on “legitimate business interests”. Further details can be found here: https://vimeo.com/privacy.

Further information on the handling of user data can be found in Vimeo’s privacy policy at: https://vimeo.com/privacy.

The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA designed to ensure compliance with European data protection standards when processing data in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this is available from the provider via the following link: https://www.dataprivacyframework.gov/participant/5711.

Google Fonts (local hosting)

This site uses so-called Google Fonts, provided by Google, to ensure consistent font display. The Google Fonts are installed locally. No connection to Google’s servers is established.

Further information on Google Fonts can be found at https://developers.google.com/fonts/faq and in Google’s privacy policy: https://policies.google.com/privacy?hl=de.

Google Maps

This site uses the Google Maps mapping service. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland. This service enables us to embed map content on our website.

To use the functions of Google Maps, it is necessary to store your IP address. This information is usually transmitted to a Google server in the USA and stored there. The provider of this site has no influence over this data transmission. When Google Maps is activated, Google may use Google Fonts . When you access Google Maps, your browser loads the required web fonts into its cache to display text and fonts correctly.

The use of Google Maps is in the interest of presenting our online services in an appealing manner and ensuring that the locations specified on our website are easy to find. This constitutes a legitimate interest within the meaning of Art. 6(1)(f) of the GDPR. Where consent has been sought, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, insofar as the consent covers the storage of cookies or access to information on the user’s device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent may be withdrawn at any time.

Data transfers to the USA are based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://privacy.google.com/businesses/gdprcontrollerterms/ and https://privacy.google.com/businesses/gdprcontrollerterms/sccs/.

Further information on the handling of user data can be found in Google’s privacy policy: https://policies.google.com/privacy?hl=de.

The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA designed to ensure compliance with European data protection standards when processing data in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this is available from the provider via the following link:& nbsp;https://www.dataprivacyframework.gov/participant/5780.

Google reCAPTCHA

Nature and scope of processing

We have integrated Google reCAPTCHA components into our website. Google reCAPTCHA is a service provided by Google Ireland Limited and protects us against spam and automated abuse. When you access this content, you establish a connection to servers belonging to Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. The data processed by Google reCAPTCHA includes your IP address, browser information, operating system, cookies set by Google, and user interactions necessary to distinguish humans from bots.

Purpose and legal basis

The purpose of data processing is to protect our website from spam, cyber attacks and misuse by non-human visitors. The use of Google reCAPTCHA is based on our legitimate interest pursuant to Art. 6(1)(f) of the GDPR. We have entered into a data processing agreement (https://cloud.google.com/terms/data -processing-addendum) with Google, which ensures that personal data is processed only in accordance with our instructions and in compliance with the GDPR. We cannot rule out the possibility that personal data may be transferred to third countries outside the European Economic Area, in particular the USA, where data protection standards may be lower than in the EU. Data transfers to the USA are carried out in accordance with Article 45( 1 of the GDPR on the basis of the European Commission’s adequacy decision and on the basis of the Standard Contractual Clauses (https://cloud.google.com/terms/sccs/eu-c2p). The US companies involved and/or their US subcontractors are subject to the EU-US Data Privacy Framework (https://www.dataprivacyframework.gov/) certified. Retention period The specific retention period for the processed data depends on the type of data stored. Further information can be found in the privacy policy for Google reCAPTCHA: https://policies.google.com/privacy?hl=en-US.

Podigee

We embed the Podigee podcast player (Podigee Player) on our website. The provider is Podigee GmbH, Schlesische Straße 20, 10997 Berlin.

The Podigee Player integrated on our website primarily collects usage-related data such as your IP address, referrer URL, device information and the podcast accessed. This data is collected by the provider of Podigee.

The use of Podigee is based on Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in integrating media content as seamlessly as possible. Where consent has been sought, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the T TDDDG, insofar as the consent covers the storage of cookies or access to information on the user’s device (e.g. for device fingerprinting) within the meaning of the TDDDG. Consent may be withdrawn at any time.

Further details can be found in the provider’s privacy policy at https://www.podigee.com/de/ueber-uns/datenschutz.

Data processing

9. E-commerce and payment providers

Processing of customer and contract data

We collect, process and use personal customer and contract data for the establishment, content and modification of our contractual relationships. We collect, process and use personal data relating to the use of this website (usage data) only insofar as this is necessary to enable the user to use the service or to bill them. The legal basis for this is Article 6(1)(b) of the GDPR.

The customer data collected will be deleted upon completion of the order or termination of the business relationship and expiry of any applicable statutory retention periods. Statutory retention periods remain unaffected.

Data transfer upon conclusion of a contract for online shops, retailers and goods dispatch

When you order goods from us, we will pass on your personal data to the transport company responsible for delivery and to the payment service provider commissioned to process the payment. Only data required by the respective service provider to fulfil its task will be disclosed. The legal basis for this is Article 6(1)(b) of the GDPR, which permits the processing of data for the performance of a contract or pre-contractual measures. Provided you have given your consent in accordance with Article 6(1)(a) GDPR, we will pass on your email address to the transport company responsible for delivery so that they can inform you by email about the dispatch status of your order; you may withdraw your consent at any time.

Data transfer upon conclusion of a contract for services and digital content

We only transfer personal data to third parties only if this is necessary for the performance of the contract, for example to the bank responsible for payment processing.

No further transfer of data takes place, or only if you have expressly consented to such transfer. Your data will not be passed on to third parties without your express consent, for example for advertising purposes.

The legal basis for data processing is Article 6(1)(b) of the GDPR, which permits the processing of data for the performance of a contract or pre-contractual measures.

Use of an external merchandise management system – Pixi

We use a merchandise management system for contract and order processing within the framework of commissioned processing. To this end, your personal data collected in connection with the order (name, address and, where applicable, other personal data) is transferred to the service provider “pixi” – Descartes Systems (Germany) GmbH, Barer Str. 44, D-80799 Munich. Your data will only be passed on to the extent that this is actually necessary for the processing of the order. Details regarding pixi’s data protection practices and the privacy policy of Descartes Systems (Germany) GmbH can be viewed via the following link: https://www.pixi.eu/datenschutz
A contract for data processing has been concluded with Descartes Systems (Germany) GmbH.
The legal basis for this is Art. 6(1)(b) GDPR

Credit checks

In the case of a purchase on account or any other payment method where we make an advance payment, we may carry out a credit check (scoring). For this purpose, we will pass on the data you have entered (e.g. nbsp;e.g. name, address, age or bank details) to a credit reference agency. Based on this data, the probability of payment default is determined. If the risk of payment default is excessive, we may refuse the payment method in question.

The credit check is carried out on the basis of contract performance (Art. 6(1)(b) GDPR) and to prevent payment defaults (legitimate interest pursuant to Article 6(1)(f) of the GDPR). Where consent has been obtained, the credit check is carried out on the basis of this consent (Article 6(1)(a) of the GDPR); consent may be withdrawn at any time.

Payment services

We integrate third-party payment services into our website. When you make a purchase from us, your payment details (e.g. name, payment amount, bank account details, credit card number) are processed by the payment service provider for the purpose of payment processing. The respective contractual and data protection provisions of the relevant providers apply to these transactions. The use of payment service providers is based on Article 6(1)(b) of the GDPR (performance of a contract) and in the interest of ensuring a payment process that is as smooth, convenient and secure as possible (Article 6(1)(f) of the GDPR). Where your consent is sought for specific actions, Article 6(1)(a) of the GDPR forms the legal basis for data processing; Consent may be withdrawn at any time with future effect.

We use the following payment services / payment service providers on this website:

PayPal

The provider of this payment service is PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter “PayPal”) .

Data transfers to the USA are based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://www.paypal.com/de/webapps/mpp/ua/ pocpsa-full.

Please refer to PayPal’s privacy policy for details: https://www.paypal.com/de/webapps/mpp/ua/privacy-full.

Apple Pay

The payment service provider is Apple Inc., Infinite Loop, Cupertino, CA 95014, USA. Apple’s privacy policy can be found at: https://www.apple.com/legal/privacy/de-ww/.

Klarna

The provider is Klarna AB, Sveavägen 46, 111 34 Stockholm, Sweden (hereinafter “Klarna”). Klarna offers various payment options (e.g. instalment purchases). If you choose to pay with Klarna (Klarna checkout solution), Klarna will collect various personal data from you. Klarna uses cookies to optimise the use of the Klarna checkout solution. For details on the use of Klarna cookies, please refer to the following link: https://cdn.klarna.com/1.0/shared/content/policy/cookie/de_de/checkout.pdf.

You can find details on this in Klarna’s privacy policy via the following link: https://www.klarna.com/de/datenschutz/.

Sofortüberweisung

The provider of this payment service is Sofort GmbH, Theresienhöhe 12, 80339 Munich (hereinafter “Sofort GmbH”). Using the “Sofortüberweisung” process, we receive a payment confirmation from Sofort GmbH in real time and can immediately begin fulfilling our obligations. If you have chosen the “Sofortüberweisung” payment method , you must provide Sofort GmbH with your PIN and a valid TAN, which they can use to log in to your online banking account. After logging in, Sofort GmbH automatically checks your account balance and executes the transfer to us using the TAN you have provided. It then immediately sends us a transaction confirmation. After logging in, your transaction history, the overdraft facility limit and the existence of other accounts, as well as their balances, are also automatically checked. In addition to the PIN and the TAN, the payment details you have entered , as well as your personal details, are transmitted to Sofort GmbH. Your personal details include your first and last names, address, telephone number(s), e email address, IP address and, where applicable, any other data required for payment processing. The transmission of this data is necessary to verify your identity beyond doubt and to prevent fraud. For details on paying via Sofortüberweisung, please refer to the following link: https://www.klarna.com/sofort/.

Mollie

The provider of this payment service is Mollie B.V., Keizersgracht 126, 1015CW Amsterdam, Netherlands (hereinafter “Mollie”). With the help of Mollie, we can integrate various payment methods on our website. For details, please refer to Mollie’s privacy policy: https://www.mollie.com/ de/privacy.

Mastercard

The provider of this payment service is Mastercard Europe SA, Chaussée de Tervuren 198A, B-1410 Waterloo, Belgium (hereinafter “Mastercard”).

Mastercard may transfer data to its parent company in the USA. The transfer of data to the USA is based on Mastercard’s Binding Corporate Rules. Details can be found here: https://www.mastercard.de/de-de/ datenschutz.html and https://www.mastercard. us/content/dam/mccom/global/documents/mastercard-bcrs.pdf.

VISA

The provider of this payment service is Visa Europe Services Inc. , London Branch, 1 Sheldon Square, London W2 6TT, United Kingdom (hereinafter “VISA”).

The United Kingdom is considered a safe third country for data protection purposes. This means that the United Kingdom has a level of data protection equivalent to that in the European Union.

VISA may transfer data to its parent company in the USA. The transfer of data to the USA is based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://www.visa.de/nutzungsbedingungen/visa-globale-datenschutzmitteilung/mitteilung-zu-zustandigkeitsfragen-fur-den-ewr.html.

For further information, please refer to VISA’s privacy policy: https://www.visa.de/nutzungsbedingungen/visa-privacy-center.html.

10. Our own services

Handling of applicant data

We offer you the opportunity to apply for a position with us (e.g. e.g. by email, post or via the online application form). Below, we provide information on the scope, purpose and use of your personal data collected as part of the application process. We assure you that the collection, processing and use of your data is carried out in accordance with applicable data protection law and all other legal provisions, and that your data will be treated as strictly confidential.

Scope and purpose of data collection

When you submit an application to us, we process your associated personal data (e.g. contact and communication details, application documents, notes taken during interviews, etc.) to the extent necessary to decide on the establishment of an employment relationship. The legal basis for this is Section 26 of the German Federal Data Protection Act (BDSG) under German law (initiation of an employment relationship ), Art. 6(1)(b) GDPR (general initiation of a contract) and – provided you have given your consent – Art. 6(1)(a) GDPR. Consent may be withdrawn at any time. Your personal data will be passed on within our company exclusively to persons involved in processing your application.

If your application is successful, the data you have submitted will be stored in our data processing systems on the basis of Section 26 of the German Federal Data Protection Act (BDSG) and Article 6(1)(b) of the GDPR for the purpose of carrying out the employment relationship.

Data retention period

If we are unable to offer you a position, you decline a job offer or withdraw your application, we reserve the right to retain the data you have provided for up to 6 months from the end of the application process (rejection or withdrawal of the application) on the basis of our legitimate interests (Article 6(1)(f) of the GDPR). Thereafter, the data will be deleted and the physical application documents destroyed. The data is retained primarily for evidential purposes in the event of a legal dispute. If it is apparent that the data will be required after the expiry of the 6-month period (e.g. due to an impending or pending legal dispute), deletion will only take place once the purpose for further retention no .

Data may also be retained for a longer period if you have given your consent (Art. 6(1)(a) GDPR) or if statutory retention obligations prevent deletion.

Inclusion in the candidate pool

If we do not make you a job offer, there may be the option of adding you to our candidate pool. If you are added, all documents and details from your application will be transferred to the applicant pool so that we can contact you should suitable vacancies arise.

Inclusion in the applicant pool is based solely on your explicit consent (Art. 6(1)(a) GDPR). The provision of consent is voluntary and is unrelated to the ongoing application process. The data subject may withdraw their consent at any time. In this case, the data from the applicant pool will be irrevocably deleted, provided there are no legal grounds for retention.

Data from the applicant pool will be irrevocably deleted no later than two years after consent is given.

11. Customer loyalty programme – LOWA Club

Data controller

The data controller for data processing within the framework of the customer loyalty programme is:

LOWA Sportschuhe GmbH

Hauptstr. 19

85305 Jetzendorf

Telephone: +49 8137 999 0

Email: info@lowa.com

Purpose of data processing

We process your personal data to enable you to participate in the loyalty programme, to manage points and to grant discounts. Data processing serves to implement the programme and facilitate customer communication.

What data is processed?

Master data: name, address, email address
Access data: Customer account information
Programme data: Points balance, redemptions, transaction history
Communication data: Email notifications (e.g. expiry of points)

Legal basis

Processing is carried out on the basis of:

Art. 6(1)(b) GDPR (performance of a contract for participation in the programme)
Art. 6(1)(a) GDPR (consent for optional marketing communications)

You may withdraw your consent at any time with future effect.

Retention period

We only store your data for as long as you participate in the loyalty programme. After you leave the programme or delete your account, your data will be deleted within 30 days, provided there are no legal retention obligations.

Recipients of the data

We may use external service providers (e.g. for IT hosting or CRM systems) to operate the loyalty programme. These service providers are contractually bound as data processors in accordance with Article 28 of the GDPR and are subject to strict data protection requirements.

Data transfers to countries outside the European Economic Area are not generally envisaged . Should this be necessary in exceptional cases, the transfer will take place exclusively on the basis of the EU Standard Contractual Clauses and supplementary technical and organisational security measures to ensure an adequate level of data protection.

Your rights

You have the following rights:

Right of access (Art. 15 GDPR)
Right to rectification (Art. 16 GDPR)
Right to erasure (Art. 17 GDPR)
Restriction of processing (Art. 18 GDPR)
Data portability (Art. 20 GDPR)
Withdrawal of your consent (Art. 7(3) GDPR)
Right to lodge a complaint with a supervisory authority (Art. 77 GDPR):
- Bavarian State Office for Data Protection Supervision (BayLDA)
- Promenade 27
- 91522 Ansbach
- Germany
- Telephone: +49 (0)981 53 1300
- Email: poststelle@lda.bayern.de
- Website: https://www.lda.bayern.de

Security

We use technical and organisational measures to protect your data from loss, misuse and unauthorised access (e.g. SSL encryption, access restrictions).