Responsibility in every step

Re-Frame. Re-Boot. Re-Craft.

At LOWA, responsibility doesn’t begin at some point—it is part of every step. In our thinking, in our actions, and in our products.

A LOWA shoe moves people. Out in nature—and within our company. Our colleagues work with expertise, dedication, and genuine passion to turn the simple feeling of setting off into something lasting. For kilometers and elevation gains. For adventures, new paths, and everything that unfolds along the way.

With Re-Frame, Re-Boot and Re-Craft, we bring together initiatives that go beyond our core business—projects that rethink responsibility, carry it forward, and put it into practice. Across departments, in collaboration with suppliers, partners, and customers. Rooted locally, with a global mindset.

Re-Frame means: rethinking responsibility. Setting clear standards, providing guidance, and making our values visible.

Re-Boot means: preserving value. Extending product life, repairing, and supporting our products beyond their first use.

Re-Craft means: giving materials a new form—and continuing their story.

From climate and environmental topics to durable product use, conscious material utilization, and fair conditions across the entire value chain: our initiatives connect people, ideas, and solutions.

This turns individual actions into shared tasks. Every pair of shoes becomes more than just a product. And responsibility becomes more than just a word.

Re-Boot – Extending lifecycles

Re-Boot is our promise of durability. A repair and service program that gives LOWA shoes a second life—and often a third. With craftsmanship, high-quality repairs, and a strong commitment to preserving value.
We maintain, repair, and get your shoes back on track. Like a reboot for a computer, they receive an update—and accompany you for many more steps.
Re-Boot makes our quality standards visible: not just at the moment of purchase, but throughout the entire product lifecycle.

Give your shoes an update – learn more about Re-Boot

Re-Craft – Redesigning materials

Re-Craft stands for rethinking instead of discarding. For creative solutions where leftover materials are transformed into new products.

At our headquarters in Jetzendorf, we create limited-edition pieces by hand: high-quality, crafted with experience and attention to detail. Each piece is shaped by the materials available at the time. This is precisely what makes it special.

From leftover to favorite piece – discover Re-Craft

Re-Frame - A shift in perspective

Re-Frame is our compass for responsible action. It defines what we stand for, how we understand sustainability, and how we make decisions—transparently, and with the future in mind.
Re-Frame connects all areas of LOWA and gives responsibility a clear direction.

For us, Re-Frame means taking a step back, changing perspectives, and rethinking. Openly, critically, and solution-oriented. This shift ensures that responsibility is not abstract, but part of every decision.
It provides the framework for our four fields of action: Environment & Climate, Products, Supply Chain, and People & Company. This creates clear standards, real transparency, and strong orientation.

The framework for everything we do – learn more about Re-Frame

Responsibility in every step​

Responsibility in every step